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Merc W03 Rear Wing

March 15, 2012 - 500 comments. Posted by in F1.

This post and other newer content on understanding performance can be found at our new online home. Please have a look.

Mercedes W03 Rear Wing Close-up

UPDATED Image showing hole:

Mercedes DRS Open W01 Formula 1

The rear wing on the new Mercedes W03 Formula 1 car has been declared legal. It is great to see the innovation of the Formula 1 teams and I wonder how many points of drag this apparent stall system reduces.

The image shows a close up, best I could find at the moment, of the rear wing of the W03 Mercedes 2012 Formula 1 car. The area I have highlighted is where the small top wing comes into contact with the rear wing end plate (the bit with aabar written on it – same on both sides).

The reason for highlighting this area is because the little wing is what rotates open when the DRS* system is activated.
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Deltawing makes it on track

March 15, 2012 - 114 comments. Posted by in Performance.

This is a great video in-car of the Delta Wing project car finally making it on track. Now Nissan title sponsored I hope Ben and the guys are rest easy that they’ll make a decent crack at Le Mans this year.

Enjoy the in-car:

First video of Merc F1 2012

February 17, 2012 - 120 comments. Posted by in F1.

Mercedes not to be out done by spy shots have release this video teaser …

Watch out for the new cockpit camera angle … #cockcam?

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First pictures of Merc F1 car 2012

February 17, 2012 - 86 comments. Posted by in F1.

Here are the first pictures of the Mercedes F1 car for 2012. They are spy shots taken yesterday at Silverstone. Another ugly duckling I am afraid.

Thanks F1fanatic.

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Peter Windsor thoughts on F1 testing Jerez

February 9, 2012 - 130 comments. Posted by in F1, Vehicle Dynamics.

For those interested in a more personal view of how the F1 drivers are performing after the winter break, here is a great post from the respected journalist Peter Windsor.

Two points come to mind;
1- Its amazing how much can be learned just from watching a car from the sidelines. If you ever get the chance to do this you can really tell how confident a driver is, just from observation.

2- The importance of the sound. Being able to hear throttle application is a real benefit, when trying to get in side the mind of the driver, in 1). Can EV’s offer the same?


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Driving inspiration [video]

February 8, 2012 - 120 comments. Posted by in Performance.

He’s some fun. Skip to 3min 30sec for the good stuff:

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Toyota Le Mans On board

February 8, 2012 - 109 comments. Posted by in Performance, Vehicle Dynamics.

With F1 testing well underway, here is something a bit different. Great onboard footage from Toyota.

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State-of-the-art Telemetry

October 20, 2011 - 921 comments. Posted by in F1, Vehicle Dynamics.

Race engineering and race engineering software is a hot topic in motor sports. One system that is used at the top level is known as telemetry.

Here is a nice article explaining what that is all about and what one can expect from the state-of-the-art telemetry systems used in Formula 1.

Is there however a better way … ??

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F1 Champions information

October 5, 2011 - 154 comments. Posted by in F1, Information Design.

It has been a while since a post on the blog here (again!). However things are moving pretty quickly in the background now and expect more news soon – its so exciting what we are developing I just want you to see it now but it is not quite ready yet.

In the meantime, I got sent this infographic on F1 drivers which you might like to see.
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Where has the time gone?

August 12, 2011 - 141 comments. Posted by in Prat Perch journey.

It is August already! Far from being quiet, things at Prat Perch have accelerated. We have a demo / concept of our initial product that we have been showing a (sometimes!) eager audience.

This post discusses another step on our journey and some amazing feedback we’ve had, while we’ve been out meeting potential customers.

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